Get Fresh Detroit
A Good Idea
Description
The idea for this promising practice began in a university of Michigan social venture creation class. Students across academic disciplines joined forces to address the limited availability of fresh food in many Detroit neighborhoods.
Get fresh Detroit packages and distributes fresh produce to liquor stores, corner stores, cafes, and food pantries. Vegetable packages are designed to feed 4 people, include recipes, and are WIC-approved. Produce packages retail for under $3 and include themes such as yellow squash stir fry and stew starter.
Get fresh Detroit packages and distributes fresh produce to liquor stores, corner stores, cafes, and food pantries. Vegetable packages are designed to feed 4 people, include recipes, and are WIC-approved. Produce packages retail for under $3 and include themes such as yellow squash stir fry and stew starter.
Goal / Mission
The mission statement of Get Fresh Detroit is to increase access to fresh and healthy foods in Detroit by transforming the retail of fresh and healthy foods into viable and sustainable business opportunities for store owners in Detroit.
Results / Accomplishments
Within two months of operation, Get Fresh Detroit had developed many community partnerships. Produce from Get Fresh Detroit are now retailing in 7 stores throughout Detroit.
About this Promising Practice
Organization(s)
University of Michigan Center for Entrepreneurship
Primary Contact
Topics
Health / Physical Activity
Organization(s)
University of Michigan Center for Entrepreneurship
Date of implementation
May 2010
Geographic Type
Urban
Location
Detroit
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